Case studies in design, development and product strategy

This page gathers the case studies of Aura, the design and product development studio of Cosmolabs OÜ. Each case describes a specific business problem, the design or engineering decision we made to solve it and the effect it had after launch. We don't publish image galleries without context: we care about explaining why a particular grid, sign-up flow or information architecture solved something that used to cost money or trust.

We work on four fronts that almost always combine within the same project: software development for web and mobile, product design and design systems, quality assurance before every launch, and strategic consulting for teams still deciding what they should build. In a brand case, that means defining positioning, visual identity and its application across every medium. In a product case, it means user research, validated prototypes, a documented component system and a fast, accessible implementation.

Before starting we agree in writing on what winning means: activations, conversion rate, time to the first useful action, support cost or simply the internal team's ability to maintain the system without us. That definition becomes the criterion we use to review the work at every phase, and it's also what we summarise in the outcome of each case.

Brand and web projects usually ship in six to twelve weeks; full digital products move in eight-week phases with a fixed scope and price. If you'd like to discuss a project similar to any of these cases, write to hola@auradesign.tech and we'll reply within 24 working hours.